Launched in March 2007, The Daily Galaxy -Great Discoveries Channel is an eclectic text, audio, and video presentation of news and original insights on the discoveries, people, and events changing our knowledge of our planet and the universe.
The Daily Galaxy is built on the vision that science, space exploration, and the environment and their expression in news, film, video, and events will dominate popular culture in the 21st century.
The Daily Galaxy was founded by Val Landi. Val's background includes executive vice president of global technology-publisher IDG prior to joining Microsoft co-founder Paul Allen's Interval Research, in Palo Alto, where he helped pioneer innovations for the "Wired World." Later, Val was on the IPO team at Looksmart, an early Yahoo and Google competitor and the search directory for Microsoft MSN.
Following Looksmart, Val helped pioneer Internet radio as the founder and CEO of Redband Broadcasting-a Sony company, the first Internet radio site for music, movies, and travel in partnership with Public Radio International, Expedia, and the Sundance Film Festival.
Val has served as an adviser to the board of directors of Pandora ("P" NYSE) --the leading Internet radio service. He holds a masters degree in history and literature from Harvard University.
Since its launch in March ’07, The Daily Galaxy’s growth has been driven by Web-based word of mouth and adoption by users of emerging global standards in social media and search services such as Google, Twitter, and Facebook. Our daily Twitter followers exceed 400,000 and Facebook followers are at 30,000, growing at 1,000 per month.
Our 407,000 Twitter followers include many of the planet's leading astronomers and scientists, astronauts, space observatories, news organizations, universities and governmental space organizations such as NASA, JPL, ESO, SETI, Harvard-Smithsonian Center for Astrophysics (CfA) and Royal Astronomy Society members as well as starstruck Hollywood fans, including Mia Farrow, Gary Busey, musician David Crosby, and Star Treks' William Shatner.
The Galaxy audience is composed of highly-educated, affluent, curious and concerned citizens of our planet. Our daily visitors are passionate brand influencers: iPod, iTunes, Tivo, Blackberry and iPhone users, Stumblers, Twitters, some 60,000 weekly Facebook networkers, Daily Show and Colbert viewers.
The Quantcast ranking of people who visit dailygalaxy.com are also likely to visit these categories and sites:
Science & Technology
New Scientist 78.2x
Wired Magazine 76.2x
New Scientist 78.2x
Politics & Commentary
Washington Post 8.7x
Huffington Post 2.7x
IDG/Daily Galaxy Consumer Technology Research
The IDG Tech Network Survey of the Daily Galaxy audience showed that science and space minded professionals are power users and early-adopters who spend serious disposable income on digital and electronic devices, PC's and peripherals.
- 90% buy PC's
- 79% buy Laptops
- 70% buy Handheld Devices
- 65% Buy Home Electronics
- 72% Buy Digital Cameras
- 40% of them hold IT or Senior IT titles
What's more 59% work in companies of 1,000 or fewer employees (SMB), and 70% are involved in technology purchases for their company and have a strong interest in the environment and green technologies. 99% of all Galaxy visitors spend 5 minutes to an hour or more during their visits to the site.
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